Going to your first show? Testing out a new market but don't want to spend a lot of money?
Rent your display rather than buy. That way you can enter the market with minimal investment.
A few things to keep in mind when renting your standard pop-up display. First off, they all look the same once they are put up more or less. You don't care about the frame or how durable the case is, you are only going to use it once.
The one thing you may be concerned with is the fabric. In my opinion Front Runner Fabric looks better than Prelude Fabric. The difference being that Front Runner Fabric having horizontal groves which will make the seems less visible.
Detachable Graphics...
When it comes to the detachable graphics you want your header to be well visible, so your logo on the left and right side of the header will insure that people coming down the isles will see you from either direction. Also make sure that you have blank space or bleed on the edges in case you have to trim the sides down due to a different size rental display in the future.
Also if you plan on changing your logo or name of the company or simply only plan on using the graphics once, get them printed on inexpensive media. Request a proof if you are concerned with the quality, but bottom line is that good quality prints can come from inexpensive media. You don't need a 22mil print that is laminated with expensive 10mil backer for durability if you are only going to use it once. A high quality paper with a 3mil face lamination should be fine.
Other than that shop around and get a good price. Good luck.
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